New Year, New Healthy Habits: What you initiate at the start of the year will benefit you inside and out every day

Start 2025 with novel formulas powered by Kyowa Hakko's cutting-edge branded ingredients.

Many New Year's resolutions focus on health, fitness, or nutrition. Kyowa Hakko USA, a global leader in innovative health ingredient manufacturing, is proud to support people's healthy New Year's resolutions with three groundbreaking branded ingredients designed to enhance wellness in unique ways: Cognizin^® for brain health, Setria^® for healthy aging, and IMMUSE^® for immune health.

Kyowa Hakko's dedication to health and wellness innovation is reflected in its science-backed ingredients featured in various consumer products that empower individuals to achieve their health and wellness goals. Kyowa's branded solutions target the following three critical areas of well-being.

First, fuel the mind with Cognizin®, a premium, clinically tested form of citicoline, a nutrient naturally found in the body. It supports a variety of brain functions — specifically focus, memory and attention* — by preserving cell membranes and aiding in the communication between cells. Cognizin® offers a trusted solution for those seeking comprehensive cognitive support to tackle the year with mental clarity when taken daily. Products like Bestvite® Ultra Strength Vegetarian Capsules, containing 500mg of Cognizin®, ensure consumers receive the recommended dosage for optimal results.

Second, while we can't stop aging, we can support healthy aging with Setria® Glutathione, often called the "master antioxidant." This powerful tripeptide is for detoxification, longevity, and cellular integrity—it's your body's ultimate defense and essential for optimal health. Products such as BrainMD Glutathione allow individuals to supplement this vital antioxidant, fight oxidative stress, preserve cellular health, and

Third, immune system support is crucial for good health. IMMUSE® delivers comprehensive immune support the immune system. As a patented strain of Lactococcus lactis Plasma (LC-Plasma), IMMUSE® activates multiple immune cell types for well-rounded defense. Backed by 30 published studies, this powerful immune activator helps get and keep your immune system ready for year-round health when taken regularly.* Well Traveled immunity drink mix, with IMMUSE® is a convenient way to help build resilience daily!

To further support healthy habits, and with decades of nutrition and ingredient science expertise, Kyowa Hakko U.S.A., Inc.'s RD, CSCS, EP-C, CISSN, and Vice President of Global Marketing—Karen E. Todd provides practical advice to empower consumers in their wellness journeys. "A balanced diet filled with whole, nutrient-dense foods is essential for good health. Yet, for many, the idea of a 'perfect diet' remains more of an aspiration than a reality, said Todd, adding, "Dietary supplements with branded ingredients such as Cognizin®, Setria®, and IMMUSE® can be invaluable in bridging nutritional gaps and supporting overall well-being, particularly when factors like lifestyle, life stage, or personal preferences make it difficult to obtain optimal nutrition from food alone."

Kyowa Hakko is committed to helping health-conscious individuals achieve their 2025 wellness goals with advanced, clinically proven ingredients. Through Cognizin®, Setria®, and IMMUSE®, the company delivers solutions that bridge nutrition and science, ensuring better health outcomes for individuals from all walks of life.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease

Explore more products featuring Cognizin® here:
https://cognizin.com/en/buy-cognizin

Discover IMMUSE® products at:
https://immusehealth.com/where-to-find-immuse-postbiotic

Find Setria® in consumer products here:
https://setriaglutathione.com/en/where-to-find

For more information about Kyowa Hakko's ingredients and their scientifically supported benefits, visit http://www.kyowa-usa.com.

About Kyowa Hakko USA:
Kyowa Hakko USA is the North & South American office of Kyowa Hakko Bio Co. Ltd., an international health ingredients manufacturer and world leader in the development, manufacturing, and marketing of pharmaceuticals, nutraceuticals, and food & beverage products. Kyowa is the maker of branded ingredients, including Cognizin®, IMMUSE® LC-Plasma, Eyemuse™ Lacticaseibacillus paracasei KW3110, Citicoline, Pantesin® Pantethine, Setria® Glutathione, as well as L-Alanyl-L-Glutamine. For more information, visit http://www.kyowa-usa.com.

About Cognizin® Citicoline:
Cognizin® Citicoline, manufactured by Kyowa Hakko Bio Co., Ltd., is a clinically studied and branded form of Citicoline, a natural substance made endogenously in the body and especially vital to brain health. Citicoline is a potent brain-health nutrient. A proprietary form of citicoline, Cognizin® has been clinically studied to support mental energy, focus, attention, and recall. Cognizin® is manufactured through a fermentation process to yield high quality and high purity. Cognizin® is also highly stable, GRAS, ultra-pure, and allergen-free. For more information on Cognizin®, visit Cognizin.com.

About Setria® Glutathione
Setria® Glutathione, manufactured by Kyowa Hakko Bio Co., Ltd., is a clinically studied and patented form of glutathione that, when taken orally, has been shown to replenish the body's reserves, which may be depleted as a result of poor lifestyle choices, stress or natural aging. Called the "master antioxidant," glutathione helps protect cells in the body from the damaging effects of oxidative stress and toxins. Setria® Glutathione is manufactured through a patented fermentation process to yield high purity and high quality, is non-GMO, vegetarian and allergen-free. For more information, visit http://www.SetriaGlutathione.com.

About IMMUSE®
IMMUSE® is a postbiotic that delivers a new, breakthrough approach to broad-range immune support*. As a clinically researched immune activator* supported by 30 published studies, including 15 human trials, IMMUSE™ proactively supports the immune system through a novel method of action that activates pDC (plasmacytoid dendritic cells)*. The pDC, a rare type of immune cell, functions as a key leader of the immune system and has been shown to activate pivotal cells such as NK, Killer-T, Helper-T, and B cells, for a more comprehensive approach to immune support*. Its unique mechanism of action, discovered by Kyowa Hakko's parent company Kirin Holdings Co., Ltd., is opening doors for discovering postbiotics concerning immune health.

Media Contact

Giselle Chollett, Kyowa Hakko USA, 9173867116, giselle@adinnyc.com, https://kyowa-usa.com/ 

SOURCE Kyowa Hakko USA